Tourism and adventureOwn project

How to build a site for a tour whose details aren't confirmed yet

Quad tours along the Adriatic coast. The site is built so that unconfirmed information never goes out as a statement of fact, but as visibly provisional.

Open QUADERRA live
Cover screen of the QUADERRA website

The brief

A seasonal tourism offering still being prepared. The exact meeting point, opening hours and contact details were not confirmed, and the site had to be finished before the season. The usual mistake is to type in an assumption and forget to change it, so a guest turns up at the wrong address or rings a number that does not exist.

Decisions

01

Unconfirmed information looks unconfirmed

Every piece of information in the system carries a flag for whether it is confirmed. Unconfirmed items display differently and never as a firm claim, and they change by editing a single value. That lets the site go live before every detail is known, without the risk of sending anyone to the wrong place.

02

The colours of sea, stone and dust

The palette comes from what a guest actually sees on the tour: the depth of the Adriatic, sun-scorched stone and the dust of a gravel track. There is no generic tourism blue-and-orange, because the tour does not look like that.

03

The route as the reason, not as decoration

The route map is not an illustration but the main argument for booking. It is placed so the guest sees where they are going and what they will actually experience before they see the price.

Delivery

  • All business information in one place, each item flagged as confirmed or not
  • Prices and dates change without going into the code
  • Optimised for mobile, because tourism enquiries mostly come from phones
  • Booking available from every section of the page

We can build one like this for you

Three packages, from €349 for a one-page site to €1,399 for Enterprise with WebGL, with a proposal and a deadline within 48 hours.

Other work